Case Study : Business/Operations Review
The Client
A privately owned Canadian business that designs, manufactures and markets professional and
personal laser therapy systems. The systems are licensed by Health Canada and sold primarily
to health care professionals such as physicians, chiropractors, physiotherapists, and RMT’s,
who typically integrate the systems into their existing practices. The company also operates a
multidisciplinary therapy clinic.
Engagement
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Shareholders of the company (Estate of the founder), through the Board Chair, engaged the consultant to:
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Complete an overall assessment of the business and alignment of the current business plan with the objectives of profitability and positioning the business for sale
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Complete a strategic and operational risk assessment, identifying key risk areas and the associated levels of risk
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Develop strategies and options to sell the business, including potentially separating the sale of the clinic and manufacturing business
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Approach
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A comprehensive business and operations review was completed including the following scope:
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Financial
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Operational
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Sales/Marketing
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People
Recommendations were provided around both investing to transform and improve performance of the business in order to increase future sale value, as well as selling the business in the short term as is.
Results
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The Estate made a decision to sell the business as is. An M&A advisor was engaged and the consultant remained as an advisor to the Estate during the sale process. This included supporting the Board and Management with due diligence and co-ordinating between legal, financial, and M&A advisors. The business was successfully sold.
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